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pre crm
...is another example how companies can show their strongness by letting know their weeknesses.# its simple: if you say:"whenever theres a problem, we will fix it" makes more sense than pretending, you don't have problems. consumers, who are well-served after a problem built up a strong loyality.
case study: max.mobil [by pjure.com]
a mobile telecommunication company adverts on "die-mucha"(www.mucha.at) - a complaining plattform.
message: if you're annoyed by - tell us directly