:: :u:b:e:r:m:o:r:g:e:n: :: t o m a t o
.:etoy .:alternative marketing .:tomato
.:artist_hacks .:ubermorgen

.:wrkshp_1 / _2

   
   
 


:: mini-wrkshp 21//09//00


THE challenge::

how can you severely damage or even destroy
a multinational brand such as microsoft, with using
subversive media hacking ideas and technology?

[legal, twilight or illegal ideas accepted]

please build groups/teams with 5-10 persons and
work 45 minutes on an idea and a mini-concept.
then each group should present "the hack" on
"stage": 3-5 minutes.

hint/pointer:

i.e. develop a serious virus [i.e. the world-
famous "melissa" email-virus], distribut a document with
a microsoft marketing-message along with the virus;
---> such an action could severly damage a brand over
a long period of time.

 

so... ready? go!